Latest Articles

vertical horizontal
  • Politics Is Like Hiring A Hitman
    by Scott Woods inPolitical on2020-08-13

    For me, politics is like hiring a hitman. I have values and things I care about. I care enough about them to at least bother voting for 5 minutes every year for one issue or another. And because I care at least that much, I vote for people who align with the ability to realize the things I care about.

    Read More ...

  • Punching Above Our Weight
    by Roger Madison Jr. inPolitical on2020-07-24

    I believe our vote is the punctuation of our voice. Without that resounding exclamation mark, I believe our voices are just incoherent noise.

    Read More ...

  • BLACK PROGRESS AMIDST SOCIAL CHAOS
    by Roger Madison Jr. inPolitical on2020-06-16

    Recent events have raised the profile of historical injustice and inequities here in the USA. The entire world has taken note of the fact that BLACK LIVES MATTER.   We invite all of our friends to engage in actions that result in the greatest movement for change in our history. It is imperative that we take advantage of this opportunity to affect a positive change by ACTING IN OUR SELF-INTERESTS.

    Read More ...

  • Living in a Black No-Man's Land
    by Roger Madison Jr. inOur Community on2019-10-28

    There are many narratives that define the Black experience in America in this 2nd decade of the 21st century. Our striving over the centuries of our sojourn in this nation is a tapestry of every human experience -- oppression, enslavement, forced assimilation, dehumanization, exclusion, segregation, isolation, struggle, perseverance, achievement, excellence, celebration, mourning, despair, progress, setbacks, lynching, assassination, genocide, terror, self-hatred, low esteem, pride,...

    Read More ...

  • Fighting Racism
    by Scott Woods inOur Community on2018-10-25

    I had a boss who was racist. Not an outright bigot, of course; her toolbox was more subtle than most. We bumped heads a lot over inconsequential things. She frequently couldn’t keep my name out her mouth. Lot of gaslighting. You know…2018 style. I tried a lot of ways to combat or navigate her issues. None of them worked, and that’s saying a lot because I’m really good at fighting racism. But at the end of the day – every day – she was my boss, I had to deal with her, and that was that. Finally I...

    Read More ...

Why Local Search Engine Optimization SEO is Good for Your Business

Irrespective of how beautifully tailored your website is this means nothing if you cannot grow your website traffic and increase your online value.

Every day millions of people are searching for products and services online for what your local business offers.

These prospective clients or customers are using Google, Yahoo and Bing to solve their daily problem.

By optimizing your business website you increase the opportunity for customers to stumble upon your site and purchase what you are offering.

By showing up on the first page of Google your company will develop credence among the many people searching for your product.

There is a strong correlation between the positive perceive value customers attached to your business when you are consistently showing at the top. People perceive that the companies that show up at the top of search results are the best performers in respect to the quality of product or services offered.

Why you should start SEO Immediately
Not doing search engine optimization is like running a business without search marketing , or like riding a bicycle without peddling. SEO should be an integral part of your marketing strategy.

A good local SEO plan should help you reach the top of search results for local keywords or key-phrases related to your business. This means that the title, heading, meta tags, and your general content should include keywords that are important to your prospective clients.

Your content should be useful to visitors, spur them to read and to take action. Inclusion in Google map / Google local should be a must do.

Set up social media account on Twitter, Facebook and Pinterest should be valuable in creating a greater awareness of your products. You should, however, only set up social media accounts that you can monetize and update on a regular basis. A Facebook account just to say your company has one is of no value if it is not utilize as a networking and marketing tool.

Your participation in local community groups, your local news media forums, and networking session can go a long way in helping to communicate and reinforce the value of your brand.

There are a lot that can be done to increase your website exposure through local SEO efforts.

If you are in need of an SEO expert to increase the value of your business give us a call: 256-361-9080