Are you ready for that upcoming trade show? You paid all your fees for a booth. You ordered a giant vinyl banner. You have created a great 30 second presentation speech regarding your product or service. Now there is one more thing to do. What is it? Ordering your trade show giveaways. 

How many times have you done a trade show and ordered the same promotional item giveaways? The items I’m referring to are: pens, magnets, mouse pads, buttons, sports bottles, can koozies, key chains, etc. If you have been ordering the same inexpensive items like every other booth owner, then it’s time for an upgrade. It is time to order promotional product giveaways that will make potential customers remember your company.

Order better quality items that a potential customer can use everyday. Instead of giving away a pen, why not give away a flash drive. Instead of giving away a plastic bag, try giving away a canvass bag. Instead of giving away a sports bottle, give away a stainless steel coffee mug. Instead of giving away a calculator, give away a portfolio with a calculator in it. Each and every one of these items can be imprinted with your company logo or message.

I know your are thinking the above products sound expensive. Yes they may cost a little more. One thing you could do is give away your better quality items only to potential customers who seem truly interested in working with your company. If they take the time to listen to your presentation and agree to a follow call or meeting. Then show them that you appreciated their time by giving them a special gift.

Giving a potential customer a better quality promotional item will create a different prospective of your company in their mind. This will also insure top-of-mind response when you follow up. 

Think about it, the entire reason you paid for a booth in the first place is to gain new customers. Don’t let a potential customer walk away without a quality promotional item to remember you by. 

EastLake Marketing Group sells promotional products. Having access to 700,000 products allows you to imprint your company logo message on just about anything. To view EastLake's product, corporate gifts, and greeting card catalogs, visit our wed site.